125+ million views and counting: What Does The Fox Say is this year’s Gangnam Style
Sometimes, it’s hard to predict what viral videos will pop big and then fade out, and which will become 100 million juggernauts that show little sign of slowing down. But one clear constant has always been the combination of music and comedy.
Finding that out most recently is Ylvis, the Norwegian comedy/music duo who have, since blowing up last month, since racked up over 114 million views for their breakout video What Does The Fox Say?, which blends dance beats with silly animal noises.
While Ylvis is technically no one-hit wonder — the brothers Bård Ylvisåker and Vegard Ylvisåke have been popular in their native land for years — the song has launched them internationally, even landing them on the iTunes music charts (What Does The Fox Say? is currently the #5 top-selling single in the United States).
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